Project Proposal: Personal Portfolio Website :: Multimedia Technology & Design

IntroductionThe purpose of this research enter is to type the mechanics and reasoning behind the proposed personal portfolio project which pass on be created by surcharge Geis in the upcoming academic form for the final division module.Rob Geis is a current second year student of the Multimedia Technology & Design course at dry land University. Keen to pursue a career in website development Rob will be undertaking a one year Website instruction placement during the academic year at Global Digital Solutions. confuse GoalsHere are the primary oddments of the projectCreate a lovesome send with offline and online touch points in which is modern, relevant and consistent.Create an innovative website portfolio to showcase my previous work, attract employers and have an outstanding user have got.Have a comprehensive knowledge of what it requires to create and maintain a user experience based website.Understanding of where the future of the website development industry and its tec hnologies are heading.The goal of this research document is to recognise the main components needed in tack to achieve the goals, what they consist of and the theory behind them. This will be through with(p) by exploring examples with both successful and unsuccessful outcomes.BrandingWhat is a carry?A brand is usually defined to be a ocular asset used crossways a series of increases in exhibition to create an identity. Although a brand is much more than that, the visual verbal expression of the brand is not only to entice the customer but it too reminds us of our previous experience or feelings they have toward that particular brand. essentially a brand is not effectual without an equally as effective product, and vice versa. The brand is then as important as the product itself.What an effective brand demand To be emotional to be more than just a logo, to be a promise that answers questions about a person or company like who am I? and what am I about?Consistency A brand is seen at both touch point with a consumer to eventually shape an overall brand image, consistency is needed throughout your image and products.Personality and style In this case the brand will be representing a digital media generalist. just about personality and style should be shown to represent the digital artist from a more personal level.Audience A strong brand needs to know firstly their audience and message they want to put across to then create an effective communication strategy. Know who your audience it and stir to them directly.